Honda announces comprehensive changes for 2013
Honda has announced its plans for the 2013 World Superbike and World Supersport championships, which include a new four-rider line-up, a comprehensive technical development and testing programme and a new title sponsor.
In the World Superbike championship, current rider Jonathan Rea has signed with the team once more and will team-up with fellow Briton Leon Haslam on the Honda CBR1000RR Fireblade. In the World Supersport championship, Italian Lorenzo Zanetti will ride Honda's CBR600RR alongside Michael van der Mark from the Netherlands.
Italian snack manufacturer Pata is the new title sponsor of the reinvigorated squad which will be known as the Pata Honda World Superbike and Pata Honda World Supersport teams. Both groups will once again be run by the Netherlands-based Ten Kate organisation.
Pata is one of Italy's most successful snack manufacturers and is famous for the popular Artigianale brand of potato chips. The company, which employs more than 250 people, was founded in 1981 by Remo Gobbi and is based in Castiglione delle Stiviere in northern Italy.
